Richie learned an important lesson:

Attention is the most important
stage of the Dev Loop®.

Our capacity to read the moment determines our ability to respond to it, to grab the opportunities it presents.

True meaning can only be achieved when attention is the driver. Ambitious goals are not enough. Predefined formulas, those that fill books and YouTube videos, are perishable. Relentless action becomes mediocre without attention.

But the act of simply observing has little space in today's world. "I don't have quality time to think!", I hear often. Nobody ever said: "I don't have quality time to observe!"

Out of neglect, attention has become
our greatest opportunity.

Learn to "listen better" to harness the power of what surrounds you and create meaningful impact.